Packers
20 Apr 2026, 19:30 GMT+10
Wes Hodkiewicz
GREEN BAY Randall Cobb knew the score when the Packers drafted him in the second round back in 2011.
The former Kentucky standout was staring up at a robust receiving depth chart featuring Greg Jennings, Jordy Nelson, James Jones and Donald Driver, a unit that helped catapult Green Bay to a Super Bowl XLV championship earlier that year.
And Cobb understood where he fit.
"I knew I wasn't going to play more than 10 offensive snaps in a game my rookie year," said Cobb at the start of last week's Tailgate Tour. "That's just kind of what it was."
It was part of the formula that Packers perfected under former general manager Ted Thompson draft, develop and produce. Treating every offensive snap as an opportunity, Cobb soon blossomed into a Pro Bowl receiver and one of Aaron Rodgers' most trusted targets.
More than a decade later, that blueprint for success largely remains in place with how Green Bay and General Manager Brian Gutekunst approach roster-building.
Never pressed into drafting for need, the Packers selectedMatthew Goldenin the first round (No. 23 overall) in last year's NFL Draft despite returning veteransChristian Watson,Jayden Reed, Romeo Doubs, and Dontayvion Wicks.
In discussions with Golden, Cobb gave the young wideout a quick lay of the land in Green Bay and imparted some advice about what it might be like adapting to the Packers' offense.
"That was one of the conversations I had with Golden when he was drafted last year," Cobb said. "Just letting him know that you don't have to put the pressure on yourself. I know you'll probably hear a lot of outside noise about what the expectation is, but just know that your time is going to come."
Patience was necessary for Golden during a promising but patchy rookie campaign that saw the 22-year-old receiver miss three games due to a shoulder injury and finish with 29 catches for 361 yards and no touchdowns in 14 regular-season games.
Coincidentally, Golden's production was nearly identical to Cobb's 2011 season in which he had 25 receptions for 375 yards and one touchdown in 15 games as a rotational rookie.
Of course, Golden saved his best performance for the Packers' NFC Wild Card playoff game against the Chicago Bears. He caught four passes for 84 yards and broke several tackles to score his first NFL touchdown in the fourth quarter.
The Packers lost 31-27 to their NFC North rivals, but the game encapsulated all the traits that made Golden a first-round pick: speed, grit and unmistakable playmaking ability.
"To see him end the season the way that he did in Chicago, I was so proud of that moment and for him to have the opportunity," Cobb said. "Obviously, wish the game would have turned out differently but I think that's something to build on and it's something to realize that he has the capability."
With the 2026 season quickly approaching, Golden's path to increased playing time is clear after Doubs signed with New England as an unrestricted free agent and Wicks was traded to Philadelphia for a pair of draft picks.
Those moves clear the way for Golden and fellow 2025 draft classmateSavion Williamsto partner with Watson and Reed, two of Green Bay's offensive pillars over the past three seasons.
Jones, who joined Cobb on this year's Tailgate Tour, likes what he's seen in Golden and believes the 5-foot-11, 191-pound wideout has "everything you want" in an elite NFL receiver.
"You talk about lightning, he got way more than I had," Jones said. "That's just being honest. He got way more than I had. Way more juice, way more moves. I may have had the ability to go get the ball a little bit more, but the dude's going to be a superstar."
Every receiver's transition to the NFL is different. Jones caught 47 passes for 676 yards as a rookie in 2007 but still admits there were times his "head was spinning." It wasn't unusual for Jones to get charted for double-digit missed assignments in a game.
The same goes for Cobb and Nelson, who had just 100 catches for 1,268 yards and six TDs through three NFL regular seasons before his emergence was cemented in Super Bowl XLV.
Even a receiver on a Pro Football Hall of Fame trajectory like Davante Adams had to battle through a few early setbacks before developing into a six-time Pro Bowler.
That's how it goes sometimes, but Golden's promise is real and the Packers' receiving fraternity believes the youngster has what it takes to be the next standout pass-catcher in Green Bay.
"When you're playing in an offense like this, you need multiple guys that can make plays," Cobb said. "Yes, he (Golden) was a first-round pick and, yes, the expectations were probably really high, but I think his ceiling is really high."
Get a daily dose of Milwaukee Sun news through our daily email, its complimentary and keeps you fully up to date with world and business news as well.
Publish news of your business, community or sports group, personnel appointments, major event and more by submitting a news release to Milwaukee Sun.
More InformationSHREVEPORT, Louisiana - It was a tragic day Sunday in Shreveport, Louisiana, when a gunman visited two homes on a killing rampage,...
LONDON, U.K.: A newly discovered 17th-century map sheds light on the exact location of William Shakespeare's hitherto unknown home...
TORONTO, Canada: A Canadian man who allegedly sold deadly substances online to people looking for help to commit suicide has agreed...
LONDON, U.K.: The war in Iran has erased more than US$50 billion in global oil output in less than two months, creating one of the...
NEW YORK CITY, NEW YORK: A deepening jet fuel crunch linked to the Iran war and the closure of the Strait of Hormuz is raising fears...
SEATTLE, Washington: The Chinese government is asking travelers to avoid entering the United States through Seattle, citing a pattern...
(Photo credit: Isaiah J. Downing-Imagn Images) Shohei Ohtani needed a ninth-inning single on Saturday night to extend his on-base...
(Photo credit: Matt Marton-Imagn Images) A five-game winning streak wasn't enough to lift the Chicago Cubs out of last place in a...
(Photo credit: Jeff Curry-Imagn Images) The St. Louis Cardinals are having success -- a season-best five-game win streak -- and a...
(Photo credit: Eric Canha-Imagn Images) The Boston Red Sox have endured a subpar start to the 2026 season, but a joyous Monday is...
(Photo credit: Mady Mertens-Imagn Images) Miami Marlins All-Star outfielder Kyle Stowers was activated from the 10-day injured list...
(Photo credit: Dan Hamilton-Imagn Images) The Toronto Blue Jays will turn to right-hander Kevin Gausman in an attempt to escape an...
