Field Level Media
11 Jul 2026, 00:49 GMT+10
(Photo credit: Julian Leshay Guadalupe/NorthJersey.com / USA TODAY NETWORK via Imagn Images)
The field that will be used for the World Cup final later this month is about to fetch some serious green.
According to The Athletic, FIFA will sell four different tiers of souvenir turf that will be harvested after the world's most-watched sporting event concludes July 19 at East Rutherford, N.J.
The sale, which is only available for customers in the United States and Europe, is expected to generate over $11 million.
In addition to the high-priced tickets and memorabilia for the tournament, it will cost $3,000 for the highest priced tier of souvenir turf. The 3-inch by 3-inch portion of grass will include a gold-etched replica ticket, a replica mini World Cup ball and a crystal-cut World Cup trophy.
The three other tiers of souvenir turf will sell for $450, $900 and $1,200.
There will be no more than 2,026 pieces available in any one tier.
The report indicated that the turf which will be used for the World Cup final was grown at a turf farm in North Carolina.
For consistency, new turf fields were installed at all World Cup venues, including those that typically have artificial surfaces like the stadiums in Seattle, Atlanta, East Rutherford, Vancouver, Canada, Arlington, Texas, and Inglewood, Calif.
There is no indication of what will happen to the turf fields that are not being used for the final.
The 2026 World Cup consisted of a record 48 teams that will end up playing 104 matches in three countries. A total of 16 venues are being used for the tournament.
--Field Level Media
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