VMPL

New Delhi [India], July 23: Team Marksmen Network successfully hosted the 5th Edition of Brand of the Year 2026-2027 in Mumbai, bringing together India's foremost marketing leaders, business visionaries, policymakers, and brand custodians for a day dedicated to celebrating excellence in branding, customer experience, and business transformation.

Presented by Marksmen Daily in association with India Today and Media Partner Business Standard, the summit was curated around the theme 'Intelligent by Design: Creating Experiences That Anticipate,' highlighting how brands are evolving from merely capturing consumer attention to building intelligent, predictive, and deeply human experiences that inspire lasting trust and loyalty.

The event witnessed participation from over 150 senior leaders, including CEOs, CMOs, founders, marketing heads, customer experience leaders, and business decision-makers representing some of India's most respected organizations.

The day commenced with a welcome address by Rishi Kapoor, CEO & Director, Team Marksmen Network, setting the stage for conversations around the changing dynamics of consumer behaviour, AI-powered marketing, experience-led differentiation, and the future of brand leadership.

The keynote address, 'After Attention: The Authority Code for Enduring Brands - Building Trust, Relevance and Leadership Clarity in an Algorithmic World,' was delivered by Shailja Saraswati, Founder Unstoppable Network, whose thought-provoking session explored how brands must move beyond algorithms and performance metrics to establish enduring authority through authenticity, trust, and purpose-driven leadership.

A high-impact Fireside Chat titled 'Engineering Brand Desire: Designing Intelligent, Seamless Experiences That Shape the Next Decade of Consumer Engagement and Brand Leadership' brought together some of the country's leading marketing professionals:

- K. Radhakrishnan, Co-Founder, IBEC India | Former Executive Leader, StarQuik, Future Group India & Reliance Retail

- Dolly Davda, Head of Marketing, BookMyShow

The session was expertly moderated by Karan Karayi, Editor-in-Chief, Team Marksmen Network.

The discussion explored how brands are leveraging artificial intelligence, predictive analytics, omnichannel engagement, customer intelligence, and human-centred design to create seamless experiences that strengthen customer loyalty and drive sustainable brand growth. Panelists emphasized that while technology continues to redefine marketing, trust, authenticity, and emotional relevance remain the strongest differentiators for enduring brands.

The event concluded with the prestigious Brand of the Year 2026-2027 felicitation ceremony, recognising brands that have demonstrated outstanding excellence in innovation, customer experience, brand leadership, market impact, and sustained consumer trust across diverse sectors.

Speaking on the occasion, Akash Tiwari, Co-Founder & Managing Director, Team Marksmen Network, said:

'Today's brands are no longer defined solely by visibility or market share they are defined by the trust they build, the experiences they create, and the purpose they stand for. Brand of the Year continues to celebrate organizations that are redefining leadership through innovation, customer obsession, and meaningful impact.'

Over the years, Brand of the Year has established itself as one of India's most respected platforms for recognising excellence in branding and marketing while creating a vibrant community of leaders shaping the future of business. The platform continues to facilitate meaningful conversations on leadership, innovation, digital transformation, consumer behaviour, and brand excellence.

The event concluded with networking and celebrations as industry leaders exchanged ideas and strengthened collaborations, reaffirming the platform's role in advancing India's marketing and brand leadership ecosystem.

The Brand of the Year 2026-2027 honours were presented to distinguished brands across diverse sectors for creating meaningful consumer impact and setting new benchmarks in their respective industries, those included:

- AMBA SHAKTI SD TMT

- Aveeno Baby India

- Bajaj General Insurance

- BookMyShow

- Dunlop Tyres

- Episoft AC

- HDFC Life

- HP Lubricants

- Kissan

- Mahindra XUV 7XO

- Mahindra Electric Origin SUVs

- Mahindra Insurance Brokers Ltd.

- Mee Mee

- Mitsubishi Electric

- Mr.DIY India

- National Stock Exchange of India Ltd.

- Niconi (Tan Removal Category)

- Switch Mobility

- TATA MOTORS - INTRA GOLD PICKUPS

- ToneTag

- VIVA Composite Panel Private Limited

- UNIQLO

These recognitions reflected the diversity and strength of India's brand ecosystem from legacy enterprises to emerging category leaders highlighting organizations that continue to build enduring consumer trust through innovation, quality, purpose-driven leadership, and exceptional customer experiences.

About Team Marksmen Network

Team Marksmen Network is one of India's leading integrated knowledge platforms, bringing together business leaders, policymakers, innovators, industry experts, and organizations through high-impact conferences, leadership forums, research initiatives, recognition platforms, and strategic thought leadership.

With a strong presence across sectors, Team Marksmen continues to create meaningful conversations that inspire transformation and recognize excellence across India's evolving business landscape.

For media queries or partnership opportunities, please write to [email protected].

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